Searching for properties to move in is generally considered a time-heavy process, as there are too many things to be just right for a successful purchase. Like prospective buyers, agents also find it hard to use existing portals and platforms to reach out to genuine customers.
In effect, the need of the market was clear
- A common platform for customers and agents to network freely and close more property deals
- Provisions for following up with clients and ensuring all their needs are met the quickest way possible
- Being more accessible also meant being more visible to users on search. So an easily reachable website with all the relevant information to initiate purchase was paramount for the platform’s success
While the PropertyOK team had a version of their website running on WordPress, it was soon evident that the website wasn’t capable enough to handle, convert, or perform well in Google search in its existing state.
NeoITO came in as a technology enhancer for PropertyOK, helping them become truly versatile in the property market and be the best performing property portals in the market today