According to Statista, the Saas industry is expected to hit a market size of 215 billion dollars by 2025, which was nearly 32 billion dollars in 2015.

More or less, all people and firms, from small to large businesses, are using any one SaaS product.

According to a survey, 78% of small businesses have already invested in SaaS options, and companies are trying to find more SaaS solutions for their business.

In this blog, you will learn about SaaS and successful examples of Saas, which will help you get a clear picture of the SaaS industry.

What is SaaS?

SaaS stands for Software as a Service. SaaS companies provide service products like an app or web services as software solutions over the internet. You should pay for using the service weekly, monthly, yearly, or one-time payment.

SaaS is one of the parts of cloud computing.

SaaS applications are also identified by other names like on-demand software, web-based software, or hosted software.

The SaaS provider will be responsible for all data management, security, privacy and data protection for the customer.

Advantages of SaaS

There are a lot of advantages to using SaaS products in your business. Mainly small businesses that cannot afford high licensed software can afford the same software solutions using SaaS products. Here is the list of advantages of using SaaS products:

      • Reduced cost for high-quality software
      • Less time for installation of software. You just need an internet connection
      • Easy scalability – SaaS products can easily support the business transformation
      • Easy learning – as SaaS products are delivered through the web, you can easily learn with minimal supervision.
      • Always have a well-updated version of the software.
      • Automated backups with less user intervention.
      • Better security than traditional methods.
      • Most companies provide free trials, so you can try whether the software is really needed for your business.
      • Enables easy backups and data recovery.

25 Examples of Successful SaaS in 2022

As a fast emerging industry, SaaS has some great successful products that have changed the software industry.

Let’s hop to learn about the 25 best examples of the SaaS industry.

1. Amazon Web Services

Amazon Web Services (AWS) is one of the pioneers and the best standout example of SaaS products.

In 2006, Amazon started Amazon web services to offer IT infrastructure solutions to businesses in the form of web services.

Today AWS offers more than 200 different kinds of services inside it. Some examples are Amazon EC2 ( Virtual computer to run applications), Amazon Polly ( this converts text to speech), and more.

Amazon web services are used by many individuals and organisations, as it has products covering all the software fields like database storage, IoT, machine learning, blockchain, customer engagement, and more.

Amazon web services are used by top organisations and companies like NASA and Netflix. Not only more reliable, but AWS is also cost-effective, and it attracts many small businesses.

As of 2021, the revenue of Amazon web services is 62 billion US dollars.

2. G suite

G Suite is one of the most used SaaS products in the world. If you have a G mail id, you are already using the G Suite.

G suite is offered for both personal and business use. It contains many cloud-based apps like Google Calendar, Google Drive, Sheets, Slides, Meet, Docs, Forms, Contacts and more.

G Suite is one of the most cost-effective SaaS products. You can do many things inside it like chat, meetings, video calls, project management, creating and sharing docs, etc.

Google SaaS provides one place for many solutions with an email. G Suite had its initial release in 2006, and as of 2021, the revenue is 4.99 billion US dollars.

3. Dropbox


Talking about SaaS storage services, Dropbox is the best SaaS example.

Dropbox provides storage for both free and paid plans. You can get storage upto 2GB for free, and for more than 2GB, you need to pay.

Dropbox provides storage of upto 2TB for Dropbox Plus users.

Dropbox was first released in September 2008. Dropbox has more than 500 million registered users. As of 2020, Dropbox now has the best revenue of 1.9 billion US dollars.

4. Zendesk

Zendesk is one of the most popular customer service based SaaS companies globally.

Zendesk offers customer support to companies of every size. Even if you have a small business, they can handle your customer service on your behalf.

If anyone is looking to scale their business and needs customer service support, then Zendesk provides the best solution for them.

Zendesk also offers AI chatbot services for the best customer service.

Zendesk was first introduced in 2007, and now it has an annual revenue of 1.3 billion US dollars for 2021.

5. Salesforce

Salesforce is one of the pioneers in building Software as a Service and the best example of SaaS products.

Salesforce offers a complete CRM (Customer Relation Management) for any kind of business.

They provide cloud computing services for all business branches like sales, marketing, lead management, customer service, analytics, etc.

Salesforce enables businesses to access, analyse, and store data in a single dashboard without the help of an IT expert. Salesforce was started in February 1999 and now has an annual revenue of 21.25 billion dollars.

6. Shopify

Shopify is a Canadian company that provides a one-stop solution for small and medium-sized retailers who looks to expand their business in the e-commerce field.

Small or medium-sized business owners can create a complex e-commerce website within a few steps.

As the e-commerce industry is already booming globally, many retailers are interested in bringing their business online, Shopify provides the best solution for them.

Shopify was founded in 2006. The net revenue of Shopify is 4.61 billion for 2021.

7. Hubspot

Hubspot is the leading example for SaaS products. It offers CRM, CMS, E-mail marketing services, Social media marketing tools.

Hubspot offers solutions for every stage of the business. After starting as a CRM solution, they expanded their service to many fields of business.

One of the best reasons why Hubspot excelled is they provide quality service at affordable costs.

Hubspot launched its first CRM product in 2014, and there is no going back. The annual revenue of Hubspot is 1.3 billion US dollars.

8. Slack

Slack offers the best communication system where you can create a separate channel for each project. It provides individual and group chats inside the organisations.

Slack also supports video or voice calling along with document sharing.

The companies that use Slack are easily managed and well structured to access data from any point of time.

Many well-established organisations like Dropbox, eBay, Airbnb are using Slack. It has more than 10 million daily active users and more than 80K paid users.

Slack was first launched in 2013 and clocked an annual revenue of 902 million US dollars (2021)

9. Buffer

Buffers allow businesses and individuals to schedule, post and manage the analytical data from different social media channels in one place.

Buffer helps entrepreneurs save time, increase productivity and maintain the best presence on social media with minimal effort. It has both paid and free plans.

Buffer had its initial release in 2010. It has an annual revenue of 19.42 million US dollars.

10. Canva

Canva is the one-stop solution for all your design needs for social media, websites, infographics, etc. It provides the best and easy solution for designing the content without the help of a trained graphic designer.

Canva has both paid and free versions. Even the free version comes with a lot of exciting features. Canva was launched in 2013 and it has an annual revenue of 6.5 million US dollars.

11. WordPress

WordPress lets you create high-performing websites for your business. You don’t need a technical background to develop and launch a website in WordPress.

WordPress charges you to buy the domain name and plugins. WordPress was launched in 2003 and it clocks an annual revenue of 132 million.

Read also: 10 Best Ways to Start a Tech Startup as a Non-Technical Person

12. Adobe creative cloud

Adobe offers more than 50 different design, video creation and editing services. Adobe creative cloud is the one place to access all the Adobe services.

Adobe offers subscriptions on a monthly and yearly basis.

Adobe creative cloud was first introduced in 2013, and the annual revenue is 9.55 billion US dollars.

13. Trello

Trello is a web-based solution for managing your different projects effectively.

Trello is a subsidiary enterprise of Atlassian. On Trello, you can easily create a task, add members and provide deadlines for the tasks.

This SaaS product makes the life of the team managers easier with their effective team management system. It follows the kanban method from Agile methodologies.

It was first launched in 2011 and later sold to Atlassian in 2017. It has an annual revenue of 15 million per year.

14. Mailchimp

Mailchimp is an American company that provides automated marketing services. Email marketing is an emerging industry and provides overwhelming results.

Mailchimp makes your email marketing campaigns easier than ever. You can schedule and send mass emails from Mailchimp.

Mailchimp is a master in providing the all in one marketing based SaaS solution. You can communicate with your customers or business providers easily.

It provides immaculate data about every campaign you run on Mailchimp.

Mailchimp was first introduced in 2001 and has more than 800 employees today. Mailchimp has more than 14 million users and annual revenue of 700 million US dollars as of 2019.

15. Visme

Visme is similar to Canva. With Visme, you can create and design content for social media, website images, infographics, etc.

What makes Visme the best example for SaaS is its large extensive variety of templates, icons and graphs. You can simply create a well professional design without a graphic designer.

Visme provides both free and paid versions. Visme was introduced in 2013, and it has an annual revenue of 3.2 million UD dollars.

16. Zoom


When the pandemic hit, Zoom was the one place where all the offices, schools, colleges and many people depended. Zoom has become the new normal today.

On Zoom, you can do video meetings, voice calls, chats, etc. They connect people remotely earlier, and pandemics just showed them to the world.

Individuals and businesses can use Zoom, supporting all kinds of smart devices.

Zoom is the one place for video conferences, webinars, and sometimes family functions. You can also share your screen to make your presentations more effective.

Zoom, founded in 2011, has annual revenue of 4099 million US dollars.

Also Read: How Much Does it Cost to create a Video Conferencing App like Zoom

17. Cisco WebEx

Cisco WebEx is usually recognised by the name WebEx. It provides SaaS products for video conferencing, web conferencing, communications in real-time.

WebEx supports sharing files, editing documents concurrently in real-time, and sharing screens to any smart device. Many companies use WebEx for more collaboration and productivity with remote employees.

It was founded in 1995 and acquired by Cisco in 2007. The annual revenue of Cisco WebEx is 51.5 billion.

18. Lumen5

Lumen5 is a SaaS product where you can create video and design it according to the brands and businesses to make engaging video content for social media content and ads.

You can create videos with zero knowledge about video editing. You just need to drag and drop the content and can add subtitles to the video.

It also has the AI-empowered technology where you just need to add the content; AI will search and find the perfect audiovisual for you.

Lumen5 was founded in 2017 and had annual revenue of 4.8 million US dollars per year.

19. Microsoft Office 365

Microsoft doesn’t need any introduction. The giant’s product, Microsoft 365, is a big name in the SaaS industry.

Using Microsoft 365, you can manage your business with a host of tools like Excel, Word, Powerpoint on any device.

Microsoft 365 brings together all apps with powerful cloud services, enhanced device management, and increased security in a single space.

This will give the comfortability of using the Microsoft software from any device.

But Microsoft 365 comes as packages, and the prices are according to the features in the packages.

Microsoft 365, founded in 2011, has an annual revenue of over 20 million US dollars

20. Squibler

Squibler is an emerging SaaS product that can be used for writing. You can write blogs, books, novels, journals, screenwriting, etc.

It provides timed and real-time feedback once you complete writing.

Squibler was founded in 2019. The annual revenue of Squibler is estimated at 136.1 million per year.

21. Asana

Asana is a project management tool that helps you organise day-to-day work, meet deadlines, and collaborate with other team worker for better results.

It is available on both web and mobile app platforms. Asana’s automation features are so powerful in its industry. Also, it has an excellent price range compared to its competitors. .

Asana was founded in 2008. It is one of the best-scaled companies as it has an annual revenue of 335 million US dollars

Read: Top 10 Reasons App Developers Need A Project Management Tool in 2022

22. Zoho

Zoho provides cloud-based software solutions and SaaS products for all kinds of businesses.

It provides SaaS products like:

      • Zoho CRM Plus.
      • Zoho Workplace.
      • Zoho Finance Plus.
      • Zoho IT Management.
      • ManageEngine Products.
      • Zoho invoice.
      • Zoho mail and more.

Zoho has the customer base of HBO, Netflix, Apple, Nike and many big names. It was founded in 1996 and had annual revenue of 610 million US dollars.

23. SurveyMonkey

SurveyMonkey is a cloud-based survey tool that helps to create surveys.

You can create, analyse and send surveys, polls, quizzes through any website or email for better response. Surveys created using SurveyMonkey have reasonable response rates.

With the help of SurveyMonkey, you can get feedback from weblink, social media, email and mobile chat communication.

SurveyMonkey will automatically analyse the results and provide well understandable data analysis. It was founded in 1999, and it has an annual revenue of 375 million US dollars.

24. Docusign

DocuSign is a cloud-based e-signature solution that lets you add your e-signature to any documentation. DocuSign is one of the unique examples of SaaS products.

What makes DocuSign good is, they provide two-factor authentication for all the files shared.

DocuSign also locks your documents so that no one can edit them. DocuSign allows you to sign from any smart device.

DocuSign was founded in 2003 and the company has an annual revenue of 974 million US dollars.

25. Donorbox


Donorbox is a fundraising platform. Any individual, business or non-profit organisation can raise funds over the internet with the help of Donorbox.

Donorbox doesn’t charge any transaction charges if the fund is raised for charity.

Whatever your aim may be, whether to sell donor tickets or raise funds, Donorbox takes care of everything end to end.

Donorbox was founded in 2014 and has helped raise more than 1 billion for donations.


The SaaS industry is growing at a high rate. There are many innovative SaaS products coming out every day.

SaaS works well with all business branches like your marketing strategies, increasing productivity and improved team collaboration.

Now is the best time to invest in SaaS products. Every micro branch of the software industry will soon develop an enhanced SaaS product.

Are trying to build your own SaaS product?

We can help you transform your idea into a scalable SaaS product. To make your first step towards your SaaS product development, Book a Free Consultation with our team now!

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